Clinch is a leading adtech platform that helps major ad agencies and brands like Coca-Cola, Hyundai, and Anheuser-Busch deliver relevant advertising across all channels efficiently and effectively. As the company continues to scale rapidly with employees across 20 states and multiple countries, building a strong, engaged workforce has always been just as critical as driving growth.
At the center of that effort is Mike Goldfinger, Director of People and Business Operations — the force behind Clinch’s exceptional 98% employee retention rate. As Clinch increased U.S. headcount by 200%, they needed a system that could scale just as fast. Instead, their existing PEO was slowing them down.
Confusing invoices and increased costs
The previous provider’s percentage-based pricing model made costs unpredictable, with invoices fluctuating month to month and offering little transparency into what Clinch was actually paying for.
"When I would get invoices from our previous PEO, they didn't clearly delineate what the fees were actually for," Mike said. Attempts to get clarity only added to the frustration, with responses taking weeks–or never coming at all.
On top of that, Clinch’s benefits costs increased by 15% with their previous PEO. The provider only offered three plan options with little flexibility to negotiate or add additional plans.
Constant payroll tax issues
Clinch struggled with persistent payroll tax compliance issues under their previous PEO. "I used to get so many late payroll tax payment notices in the mail, and sometimes they would take a year or two to actually handle it,” Mike explained.
While the legacy provider eventually admitted fault and covered late fees, Mike was left managing follow-ups, paperwork, and unnecessary stress.
Outdated platform and slow support
Their previous provider’s platform was difficult for both Clinch admins and employees. "The UI/UX doesn't even compare to Rippling. It was clunky and all over the place. There were a lot of dead links," Mike said.
The support model was equally frustrating. "When I had a payroll question, and I would message my assigned person, they'd be busy," Mike explained. For a company in hyper-growth mode, waiting days for responses on payroll questions wasn't sustainable.










