
Ana Gotter
Content Marketer and Expert Business Writer
Ana is a long-form content marketer specializing in complex and technical industries like finance, healthcare, HR, and SaaS. She believes in the combination of storytelling, strategy, and research to create resources that drive real results. Ana has been a regular contributor at sites like Shopify, LendingTree, Wix, Bright Horizons, Rippling, Zapier, GoBankingRates, Healthline, and more. She has multiple marketing and writing certifications. She has led two webinars for AdEspresso about PPC and Facebook Ad copywriting, and has written for multiple marketing agencies, lending and investment companies, HR platforms, and SaaS businesses. Samples of work can be found at www.anagotter.com.















