Gusto vs. Paylocity vs. Rippling: Which HR software is best
In this article
Choosing the right HR software can feel overwhelming, especially when you're comparing platforms like Gusto, Paylocity, and Rippling that all promise to simplify your HR operations. Each platform takes a different approach to payroll, benefits, and workforce management, and what works for one business might fall short for another.
I've spent time reviewing these three platforms to understand how they stack up in practice. I've looked at product walkthroughs, analyzed user feedback on review sites, and reviewed product data to understand their core capabilities. And, best of all, I have experience with all three platforms as an actual user.
My goal is to help you figure out which one actually fits your needs.
In this comparison, I'll break down:
How Gusto, Paylocity, and Rippling handle essential HR functions
Where each platform excels and where it falls short
Pricing structures and what you actually get for your money
Real user reviews from multiple platforms
By the end, you'll have a clear picture of which HR software is the right fit for your business.
Quick comparison: Gusto vs. Paylocity vs. Rippling at a glance
Before we dive into the details, here's a quick glance at how these three platforms measure up across key features with this Rippling vs. Gusto vs. Paylocity comparison.
Feature | Rippling | Gusto | Paylocity |
|---|---|---|---|
Best for | Growing businesses of all sizes that need HR, IT, and spend management in one unified platform | Small businesses wanting simple payroll with basic HR tools | Mid-sized businesses focused on HR and payroll |
Payroll processing | Advanced with global capabilities and automated tax filing | Best for US-based payroll with straightforward processing | Comprehensive coverage with automated tax filings |
Talent & performance management | Full-featured with goals, reviews, and succession planning | Basic performance reviews | Robust performance and talent tools |
Succession planning | Yes, with custom app | No | Yes |
Learning management | Comprehensive LMS with automated assignments | Basic | Full LMS capabilities |
Benefits administration | Unified benefits with advanced plan options | Good benefits selection for small businesses | Strong benefits administration |
Time & attendance | Advanced tracking with automated workflows | Basic time tracking | Comprehensive time tracking |
HRIS | Unified system of record across HR, IT, and Finance with enterprise features | Basic HRIS functionality | Strong HRIS for mid-market |
IT management | Yes, native | No | No |
Spend management | Yes, native | No | Yes, via acquisition of Airbase |
Starting price | $8 PEPM + $35 per month base fee | $49/month + $6/employee | Custom pricing |
Free trial | Demo available | Unlimited access until you run first payroll | Demo available |
Methodology: How we reviewed different payroll software
To give you an accurate comparison, I combined multiple research methods rather than relying on just one source.
Hands-on experience. I’ve been an actual end-user of each platform. I use Gusto to run my micro-business’s payroll. I use Rippling as a contractor for multiple clients, and I recently used Paylocity as a contractor for one client. I have true hands-on experience with multiple features.
User reviews and feedback. I analyzed over a hundred reviews on sites like G2, Capterra, and Software Advice to identify consistent patterns in what users love and what frustrates them. I focused on reviews from the past year as much as possible to ensure the feedback reflects the current state of each platform.
Product documentation and feature sets. I reviewed each platform's official documentation, feature lists, and help centers to verify capabilities and understand what's included in different pricing tiers right now.
Rippling editorial policy: Rippling puts our customers (and prospective customers!) first. The Rippling team is committed to providing information supported by product data, insights, and customer feedback to inform our content.
Features comparison: Gusto vs. Paylocity vs. Rippling
Having used each of these platforms and assessing what other customers have to say, there are clear differences between features, capabilities, and business fit. So let’s dive in and talk about where each platform excels, where they may struggle, and which is best for you.
Payroll processing
Payroll is the foundation of any HR platform. Here's how each handles it.
Rippling
Rippling Payroll handles payroll management for domestic and global workers through a single platform. The system automatically calculates taxes, files with federal, state, and local agencies, and adjusts when employees move to a new location.
What sets Rippling apart is how payroll data flows through the entire platform. When you run payroll, that data automatically syncs to your financial systems, time tracking, benefits, and IT management. This eliminates manual data entry and reduces errors.
Rippling also supports global payroll in 11 countries and contractor management in 185+ countries with local compliance built in, making it the only platform in this comparison that truly handles international expansion without requiring separate systems.
Gusto
Gusto offers straightforward payroll for US-based businesses. It handles federal, state, and local tax calculations and filings, and offers direct deposit and paper check options, with options for manual and automated payroll processing.
The platform is designed with simplicity in mind, making it easy for micro and small businesses to get started quickly. However, Gusto has more limited automation compared to Rippling, and global payroll requires their Remote-powered Gusto Global EOR service.
Paylocity
Paylocity provides payroll processing with features like earned wage access through Everyday Pay (allowing employees early access to earned wages), expense management, and garnishment services. The platform handles multi-state payroll. They now offer global payroll after their acquisition of Blue Marble.
The platform works well for mid-market businesses that need standard payroll features with employee engagement tools. However, Paylocity's architecture relies on synced modules and marketplace integrations rather than a truly unified database, which can create delays in data flow between systems.
Our verdict
Rippling wins for payroll processing, especially for growing businesses that need global capabilities and unified data across departments. Gusto offers straightforward features for small US-based businesses with simple needs, and Paylocity can well for mid-sized companies focused on domestic operations with basic international requirements.
Talent and performance management
Performance management keeps your team aligned and growing.
Rippling
Rippling offers comprehensive talent management tools including performance reviews, goal tracking, and feedback tools. The platform supports multiple review cycles, custom evaluation templates, and automated workflows that trigger based on employee attributes.
Because Rippling is a unified system, performance data integrates with compensation planning, succession planning, and learning management, giving you a complete picture of employee development.
Gusto
Gusto provides basic performance review functionality but lacks the depth needed for strategic talent management. You can conduct simple reviews, but the platform doesn't include advanced features like 360-degree feedback, calibration tools, or detailed goal tracking.
Again — this can work for small or micro businesses, but larger or growing companies may want to consider Gusto alternatives.
Paylocity
Paylocity includes performance management tools and learning resources, but the platform has limitations in workflow automation. According to product reviews, Paylocity doesn’t automate processes like mandatory LMS training assignments; it can only send notifications, requiring manual follow-up.
The platform provides performance tracking capabilities, but lacks the deep integration with compensation planning and succession that Rippling offers.
Our verdict
Rippling leads with the most comprehensive talent management capabilities, especially when combined with its succession planning and learning management features. Paylocity is strong for mid-market needs, while Gusto's basic functionality works only for companies with minimal performance management requirements.
Succession planning
Succession planning ensures business continuity by identifying and developing future leaders.
Rippling
Rippling includes succession planning through its App Studio, which integrates directly with your org chart, performance data, and learning management system. You can identify critical roles, tag potential successors, and create development plans, all within the same platform where you manage everything else.
Gusto
Gusto does not offer succession planning capabilities. Small businesses using Gusto need to manage succession planning separately.
Paylocity
Paylocity provides succession planning features that help identify high-potential employees and create development paths. The functionality integrates with their performance management and learning tools.
Our verdict
Rippling and Paylocity both offer succession planning, while Gusto doesn't. Rippling's unified approach means your succession plans automatically connect to performance reviews, learning assignments, and compensation data.
Learning management
Employee development requires accessible, trackable training programs.
Rippling
Rippling's learning management system (LMS) lets you create courses, assign training based on employee attributes, and track completion automatically. The platform supports various content types, including videos, documents, and quizzes.
What makes Rippling's LMS powerful is automation. You can automatically assign training based on role, department, location, or custom attributes — and integrations with time & attendance mean you can track time spent on learning for compliance purposes.
Gusto
Gusto offers limited learning management features. While you can store some training materials, the platform lacks the comprehensive course creation, automated assignment, and detailed tracking that growing businesses need.
Paylocity
Paylocity provides learning management features with course creation and training resources. However, the platform has significant automation limitations. It doesn’t automatically assign mandatory training based on employee attributes or trigger learning workflows. Instead, it relies on manual assignment and notification-based reminders.
Our verdict
Rippling and Paylocity both offer comprehensive LMS capabilities, while Gusto's features are too limited for most growing businesses. Rippling's advantage is the automated assignment based on employee data and integration with other systems like time tracking.
Benefits administration
Benefits administration affects every employee and requires accuracy and ease of use.
Rippling
Rippling handles benefits administration through a unified platform where employees can view, compare, and enroll in plans. The system supports medical, dental, vision, FSA, HSA, 401(k), and more. The platform prioritizes compliance, which is critical when it comes to benefits administration.
Because Rippling is a unified platform, benefits data automatically syncs with payroll deductions, employee profiles, and financial systems. Changes to employee status (new hire, termination, life events) automatically trigger benefits updates without manual intervention.
Rippling also offers access to competitive benefits packages through its PEO software, giving small and mid-sized businesses access to enterprise-level benefits at better rates.
Finally, Rippling’s employee self-service features are phenomenal, making it easy for employees to enroll in benefits and access the information they need as they need it.
Gusto
Gusto provides solid benefits administration for small businesses, with a good selection of health insurance, retirement plans, and other benefits. The platform makes enrollment straightforward and handles integration with benefits carriers.
However, Gusto's benefits options are more limited compared to Rippling and Paylocity, and the platform doesn't offer the same level of automation or unified data flow.
Paylocity
Paylocity offers benefits administration with plan management and enrollment capabilities. As an IRS-registered reporting agent, it handles benefits-related tax compliance and filings. The platform supports standard benefits like health insurance and retirement plans.
However, Paylocity's global capabilities are limited to payroll only. It doesn't provide integrated benefits or time-off policies for international employees, which can complicate global workforce management.
Our verdict
All three platforms handle benefits administration, but Rippling's unified approach means fewer data sync issues and better automation. Rippling also provides access to better benefits rates through its PEO option, which neither Gusto nor Paylocity can match for small to mid-sized businesses. That said, Gusto and Paylocity’s features may work for small or mid-sized businesses that don’t need advanced benefits administration.
Time & attendance
Accurate time tracking ensures proper payroll and labor cost management.
Rippling
Rippling's time & attendance software integrates seamlessly with payroll, allowing employees to clock in from their devices, track PTO, and request time off — all within the same system. The platform supports custom overtime rules, break policies, and automated approvals based on employee attributes.
Because time data lives in the same system as payroll, there's no manual export or import process. Time entries flow directly into payroll calculations, reducing errors and saving time.
Gusto
Gusto offers basic time tracking that integrates with payroll. Employees can clock in and out, and managers can approve timesheets. The functionality works for simple time tracking needs but lacks advanced features like geofencing, project tracking, or sophisticated approval workflows.
Paylocity
Paylocity provides time & attendance features with mobile access for employees to track time and request PTO. The platform handles basic timekeeping and integrates with payroll for wage calculations.
However, Paylocity's time tracking doesn't offer the same level of automated workflows and complex approval chains that Rippling provides.
Our verdict
Rippling and Paylocity both offer comprehensive time & attendance, while Gusto's basic features work only for simple scenarios. Rippling's advantage is the unified data model and automation capabilities, with time entries automatically becoming payroll data without any manual steps or data sync issues.
HRIS
Your HRIS serves as the foundation for all employee data and processes.
Rippling
Rippling’s HRIS functions as a unified system of record across HR, IT, and Finance. Employee data lives in one place and automatically updates across every connected system and application.
This means when you update an employee's job title, department, or location, that change instantly propagates to payroll, benefits, app access, device permissions, and any other connected tool — without manual updates or data syncs.
Rippling's HRIS also supports custom fields, automated workflows, and powerful reporting that pulls data from across the entire platform. Its advanced HR features make it a standout, offering enterprise capabilities as you need them.
Gusto
Gusto provides basic HRIS functionality for storing employee information, managing documents, and tracking org structure.
I can also personally vouch for Gusto’s compliance notification features, which have alerted me to requirements that I didn’t know about, including my Beneficial Ownership Information Report (BOI) that was due earlier this year.
That said, Gusto works for small businesses with straightforward needs, but lacks the customization and automation that growing companies require.
Paylocity
Paylocity provides an HR database for storing employee information with synced modules across its cloud-based platform. The system relies on a history of acquisitions and marketplace integrations to extend functionality, which can create complexity.
According to product analysis, Paylocity has limited cross-module automation and workflow capabilities. It cannot automate processes across different modules — for example, it can't automatically trigger payroll approvals or cascade changes across benefits and time tracking. The platform's reporting is also limited, lacking the ability to combine data from multiple modules (like benefits, payroll, and documents) in a single report.
Our verdict
Rippling's unified employee graph sets it apart. While Gusto and Paylocity function as HR systems, only Rippling serves as a true system of record across HR, IT, and Finance — ensuring every system stays in sync automatically. This architecture eliminates data silos and reduces manual work across departments.
Gusto vs. Paylocity vs. Rippling: Pricing
Understanding what you'll actually pay helps you make an informed decision.
Rippling
Rippling offers custom pricing based on the specific modules and features you need. While this means you need to speak with sales to get an exact quote, it also means you're only paying for what you actually use.
For context, Rippling's pricing typically starts at around $8 per employee per month for basic HRIS, with additional costs for modules like payroll, benefits administration, time & attendance, IT management, and spend management.
The custom pricing model works well for growing businesses because you can start with core features and add capabilities as you scale without switching platforms.
Gusto
Gusto uses transparent, tiered pricing:
Simple plan: $40/month + $6 per employee (payroll and benefits)
Plus plan: $80/month + $12 per employee (adds HR tools and support)
Premium plan: Starting at $180/month + $22 per employee (adds dedicated HR support and advanced features)
Gusto's straightforward pricing makes it easy to budget, but you're limited to the features in each tier. If you need capabilities outside your tier, you have to upgrade the entire account.
Paylocity
Paylocity offers custom pricing based on company size and selected modules. Like Rippling, you'll need to contact sales for a quote.
Paylocity's pricing is generally positioned for mid-market businesses with 50+ employees, making it more expensive than Gusto but comparable to Rippling, depending on the features you select.
Gusto vs. Paylocity vs. Rippling: Reviews
Real user feedback reveals how these platforms perform in daily use. Here's how they stack up on major review sites:
Review Site | Rippling | Paylocity | Gusto |
|---|---|---|---|
G2 | 4.8/5 (10,000+ reviews) | 4.5/5 (4,700+ reviews) | 4.6/5 (5,700+ reviews) |
Capterra | 4.9/5 (4,200+ reviews) | 4.3/5 (1,300+ reviews) | 4.6/5 (4,000+ reviews) |
Software Advice | 4.9/5 (4,000+ reviews) | 4.3/5 (1,300+ reviews) | 4.6/5 (4,000+ reviews) |
Trustpilot | 4.6/5 (2,000+ reviews) | 1.3/5 (70 reviews) | 3.0/5 (2,300+ reviews) |
What users love about Rippling: Users consistently praise Rippling's unified platform, powerful automation, and excellent customer support. Common themes include time savings through workflows, the ease of managing HR and IT together, and the platform's ability to scale with growing businesses.
I've built 70+ workflows in Rippling. They have saved us so much time on the People team, we've been able to reduce headcount by a full FTE.
Karin Wilkins
VP of People & Culture at The Guarantors
What users love about Gusto: Users appreciate Gusto's straightforward interface, transparent pricing, and ease of use for basic payroll and benefits. Small businesses value how quickly they can get started without extensive training.
What users love about Paylocity: Users highlight Paylocity's comprehensive reporting, essential HR features, and strong support team. Mid-sized businesses appreciate the platform's depth for performance management and benefits administration.
What users wish was better:
Rippling: Some users mention the learning curve when first setting up workflows and the need to contact sales for pricing.
Gusto: Users want more advanced features or better reporting capabilities.
Paylocity: Some users report that customer service can be slow during busy periods and that the interface feels dated compared to newer platforms.
Gusto vs. Paylocity vs. Rippling: Pros and cons
Let's break down the strengths and limitations of each platform.
Rippling pros and cons
Pros:
Unified platform across HR, IT, and Finance eliminates data silos
Powerful workflow automation saves significant time
Global payroll capabilities for international expansion
Comprehensive feature set that grows with your business
Native integrations mean data stays in sync automatically
Excellent customer support with high ratings
Advanced reporting across all modules
Cons:
Custom pricing requires sales conversation
More features can mean a steeper learning curve initially, for some customers
Some advanced capabilities may be more than very small businesses need
Gusto pros and cons
Pros:
Transparent, affordable pricing for small businesses
Simple, user-friendly interface
Quick setup and onboarding
Solid basic payroll and benefits features
Good customer support for small businesses
Cons:
Limited features compared to Rippling and Paylocity
No international payroll capabilities
Basic reporting and analytics
No IT management or spend management features
Limited automation capabilities
Not built for rapid scaling
Paylocity pros and cons
Pros:
Solid HR and payroll features for mid-market
Strong performance management and talent tools
Robust reporting capabilities
Good benefits administration
Full LMS functionality
Cons:
Interface feels dated compared to modern platforms
Customer service quality varies according to user reviews
Pricing can be high for smaller businesses
Lacks the unified data architecture of Rippling
Rippling: The better alternative to Gusto and Paylocity
After reviewing all three platforms, Rippling emerges as the most comprehensive solution for growing businesses — and here's why.
True unification, not just integration
While Gusto and Paylocity offer integrations with other HR tools, Rippling is fundamentally different. It's built as a unified platform where employee data lives in one system of record and automatically flows to HR, IT, Finance, and every connected application, and it does this more effectively than either Gusto or Paylocity.
This architecture means when you update an employee's role, location, or department, that change instantly propagates everywhere. You can update their app access, device permissions, payroll calculations, benefits eligibility, and more. No manual updates. No data sync issues.
Built for scaling businesses
Gusto works well if you're small and plan to stay small. But as you grow — adding employees, expanding to new states or countries, or needing more sophisticated HR processes — you'll quickly outgrow the platform.
Paylocity scales better than Gusto, but still focuses heavily on HR and payroll.
Rippling is built for growth. You can start with core HR and payroll, then add modules like learning management, performance management, IT management, or global payroll as you need them — without switching platforms or dealing with complex integrations.
Automation that actually saves time
All three platforms claim to save time, and they can — but Rippling delivers this through extensive workflow automation that Gusto and Paylocity can't match.
With Rippling's Workflow Studio, you can automate virtually any process based on employee attributes, custom fields, or triggers. Companies using Rippling report saving 50% or more of their time on HR and IT tasks.
Because we're using Rippling, it means I don't need to hire a full-time people ops generalist at this time. It's essentially saving me a headcount, and I can use those resources towards something with larger business impact.
Kristen Hayward
Head of People & Ops at Superhuman
Get started with a truly unified HR platform that scales alongside your business with enterprise features. Learn more about Rippling’s HR software today.
FAQs about Paylocity vs. Gusto vs. Rippling
What is the difference between Gusto and Paylocity and Rippling?
The main differences come down to scope, unification, and scalability.
Gusto is a straightforward payroll and HR platform designed for small US-based businesses. It offers basic features at transparent prices but lacks advanced capabilities or additional functionality like L&D or IT management.
Paylocity is a comprehensive HR and payroll platform built for mid-sized businesses. It offers robust features for performance management, time tracking, and benefits administration, but focuses only on HR (no IT or spend management) and lacks global payroll capabilities.
Rippling is a unified platform that manages HR, IT, and Finance in one system. It offers the most comprehensive feature set, including global payroll, IT management, spend management, and powerful automation. Rippling's unified architecture means data flows automatically across all functions without manual updates or integrations, and it’s designed to scale alongside businesses of all sizes.
Is Gusto the best payroll software?
Gusto is a solid payroll platform for small US-based businesses that need straightforward features at predictable prices. However, whether it's "best" depends on your specific needs.
Gusto works well if you:
- Have fewer than 50 employees
- Operate only in the US
- Need simple payroll and basic HR features
- Want transparent pricing without sales conversations
However, Gusto falls short if you need international payroll, advanced automation, IT management integration, or plan to scale significantly. In those cases, Rippling offers more comprehensive capabilities that grow with your business.
What is a good payroll software for small businesses?
The best payroll software for small businesses depends on your growth plans and complexity.
- For micro and small businesses that will stay small: Gusto offers an affordable, simple solution with transparent pricing.
- For growing small businesses: Rippling provides a more comprehensive platform that scales with you. While it requires custom pricing, you get unified HR, IT, and Finance capabilities that eliminate the need for multiple systems as you grow.
- For mid-sized businesses: Either Rippling or Paylocity works well, with Rippling offering the advantage of IT and spend management integration.
The key question is whether you're optimizing for today or tomorrow. If you plan to grow, invest in a platform like Rippling that won't require a painful migration in two years.
Disclaimer
Rippling and its affiliates do not provide tax, accounting, or legal advice. This material has been prepared for informational purposes only, and is not intended to provide or be relied on for tax, accounting, or legal advice. You should consult your own tax, accounting, and legal advisors before engaging in any related activities or transactions.
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Author

Ana Gotter
Content Marketer and Expert Business Writer
Ana is a long-form content marketer specializing in complex and technical industries like finance, healthcare, HR, and SaaS. She believes in the combination of storytelling, strategy, and research to create resources that drive real results. Ana has been a regular contributor at sites like Shopify, LendingTree, Wix, Bright Horizons, Rippling, Zapier, GoBankingRates, Healthline, and more. She has multiple marketing and writing certifications. She has led two webinars for AdEspresso about PPC and Facebook Ad copywriting, and has written for multiple marketing agencies, lending and investment companies, HR platforms, and SaaS businesses. Samples of work can be found at www.anagotter.com.
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